Industry interaction with founders of Manali Swing, an adventure sports startup.

Date of announcement: 19-01-2024

MBA students at IIT Mandi availed themselves of the opportunity to interact with the founders of Manali Swing, an adventure sports startup. This engaging session proved invaluable in enhancing their understanding of the product-to-market lifecycle and navigating the various challenges inherent in the entrepreneurial journey. During this interactive session, we gained deeper insights into the realm of adventure and learned about the transformative impact of AI in shaping the landscape for adventurers. The fusion of technological innovation with the spirit of adventure was particularly enlightening. The School of Management, IIT Mandi extends heartfelt gratitude to the founders of Manali Swing for generously dedicating their time to our students. Special appreciation goes to Dr. Puran Singh for orchestrating and organising this insightful interaction.